Websites need to be an effective business tool. When you think you need a website, or think your current site needs updating, it’s important to understand what you need your website to do for you. That need can range from a simple brochure site to showcase your business to potential customer, through to a fully fledged ecommerce site where you sell your products and services online.
At Sol Mango we focus on designing websites to fulfil specific business needs. A good brochure site, for example, will not be geared to drive targeted sales leads. And a sites that drives sales leads does not lend itself to ecommerce. Every website we build is designed to absolutely fulfil a desired requirement for your business.
The new website is a real game changer for our business. The ability for us to have updates done quickly and effectively means we can respond to changing trends and market conditions. SolMango helps us stay ahead in the competitive custom guitar industry.
Carl, CEO munsonguitars.com
Business Requirements for Websites
Here are just a few examples of how we go about designing websites:
A website that is designed to drive sales leads to your business, provides just enough information to qualify your prospective customers and to prompt them to contact you.
An ecommerce website should attract and convert sales without the need for human intervention. Ecommerce companies can’t afford spending time physically speaking to potential customers in order to make online sales. A well designed ecommerce site is designed to hook customers and then close sales automatically.
Some companies have a requirement to offer both online and offline sales based on their customers needs. In these cases we design the website to easily facilitate online sales, as well as to encourage those customers who want more personal service to pick up the phone.
These are just three examples of how we design website for specific business needs. Your business will have its own unique objectives, so for that reason we get to understand your individual needs before designing your website.
Web Design Process
Our web design process is open and transparent, so you know what is happening at every step of the way.
- Business requirements gathering
- Web design consultation
- Design proof approval
- Website build
- Content creation
- Final approval
- Go Live
- Performance tuning
- Analytics reporting
- Support & maintenance
We keep working even once your website is published. We provide performance tuning and analytics on an on going basis to ensure your new website performs as it was designed.
Our website products start with cost effective packages designed to get you up and running quickly, through to fully customised websites for clients who have more specific business needs.
Is your website performing they way you would like? Give us a call to have an initial chat about how your website can meet your business needs.